This video is a tutorial on performance optimization best practices and a VTune demo with a link to a do-it-yourself cookbook on Intel® Developer Zone. Role playing sessions are used with the audience acting as various building blocks of a CPU pipeline. The presentation emphasizes the thought process for analysis of NUMA affinity and then shows how to make microarchitecture optimizations with VTune. The session concludes by showing how viewers can replicate the demo shown to identify hotspots in their own applications.